Marketing Against the Grain
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| Type | YouTube Channel |
|---|---|
| Display Title | Marketing Against the Grain
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| Topics | Marketing, Digital Marketing, Content Marketing, Business Strategy |
| Categories | Create & Build |
| URL | |
| Status | Published |
| Featured? | No |
| Description | HubSpot's marketing podcast where Kieran Flanagan and Scott Tousley break down what's actually working in marketing right now, cutting through the typical advice everyone else is giving. |
Marketing Against the Grain is a YouTube channel run by Kipp Bodnar, HubSpot's CMO, and Kieran Flanagan, HubSpot's SVP of Marketing. They talk about marketing. But they don't stick to the usual advice. They often discuss new trends, growth tactics, and innovative ideas. They aim to provide insights that give you a slight edge in the business world.
This channel is recommended if you're looking for fresh perspectives on marketing and business growth. They don't just repeat what everyone else is saying. They often dig into the "why" behind successful strategies and aren't afraid to share their honest opinions. It's helpful if you want to stay updated on the cutting edge of digital marketing.
If you work in marketing, run a business, or are just curious about how companies grow and attract customers, this channel is for you. It's great for entrepreneurs, marketing professionals, or anyone who wants to think differently about business strategy.
The content here often involves discussions between the two hosts. They get into the weeds on specific marketing tactics. This channel is also available as a podcast. So, you can listen to their discussions while you're on the go. They often explore how new technologies, like AI, are changing the marketing landscape.