Influence: The Psychology of Persuasion

Display Title	Influence
Subtitle	The Psychology of Persuasion
Type	Book
Author/Creator	Robert B. Cialdini
Topics	Communication, Persuasion, Psychology, Sales, Leadership
Status	Published
Featured	Yes
Description	The definitive guide to the six psychological principles that drive people to say yes and how to apply them ethically or defend against manipulation.

Published Book Influence The Psychology of Persuasion The definitive guide to the six psychological principles that drive people to say yes and how to apply them ethically or defend against manipulation.

Robert B. Cialdini

true Communication Persuasion Psychology Sales Leadership